Digital Design and Mockups

International Cherry Blossom Festival

Marking the arrival of spring, the International Cherry Blossom Festival in Washington DC  carries a light seasonal energy that contrasts with the city’s more structured identity. 

The typography draws from the movement of falling petals, translating their drifting motion into subtle shifts in rhythm and spacing. A restricted palette grounds the system, allowing the soft pink of the blossoms to stand out as the central visual accent.